旅游管理类国家一流专业教学质量标准与国际接轨的技术路径解析

Analysis of Technical Pathways for Aligning the Teaching Quality Standards of National First-Class Tourism Management Programs with International Benchmarks

在旅游业发展的新阶段, 教育质量标准化成为旅游管理类国家一流专业以质量建设为中心、走内涵式发展道路的主要选择。本文以旅游管理类国家一流专业建设点高效率、高标准达成为目标, 基于旅游教育质量发展的一般模式, 通过对旅游管理本科专业教学质量国家标准和UNWTO、ISTTE等国际标准、访谈调查等多源异构数据的结构化处理, 利用w3软件建构形成旅游管理专业教学质量标准知识图谱库, 比较分析了《旅游管理类教学质量国家标准》与世界旅游组织旅游教育质量认证标准融合发展在目标层、功能层、内容层的一致性基础, 提出了国家标准和UNWTO TedQual等国际标准接轨的指导原则、工作框架、实施方案和质量接轨衔接验证的关键路径和主要措施, 以期对旅游管理类一流专业标准化建设与国际认证协同发展有所参照和借鉴。

In the new phase of tourism industry development, the standardization of educational quality has become the primary choice for national first-class programs in tourism management to focus on quality construction and pursue a path of connotative development. This article aims at the efficient and highstandard achievement of the construction points for national first-class programs in tourism management. Based on the general model of tourism education quality development, it conducts a structured processing of multi-source heterogeneous data, including the national standards for undergraduate education quality in tourism management, international standards from UNWTO and ISTTE, and interview surveys. Utilizing w3 software, a knowledge graph database for the quality standards of tourism management education is constructed. The article comparatively analyzes the foundational consistency in the objective, functional, and content layers between the "National Standards for Tourism Management Education Quality" and the tourism education quality certification standards of the World Tourism Organization. It proposes guiding principles, a working framework, implementation plans, and key pathways and main measures for the alignment and verification of quality standards between national and international standards such as UNWTO TedQual. The aim is to provide references and insights for the coordinated development of standardized construction and international certification of first-class programs in tourism management.